What exactly does “THREE CUPS OF TEA” mean?
Although symbolic, to do business in
Pakistan or Afghanistan, it takes three cups of tea first. In their culture,
the first cup you are a stranger, and by the second tea gathering you become
a friend, and with the third cup you become family, and they will protect
you with their life and are ready to do business, but the process takes
several years. Here, in America we have two minute football drills, thirty
minute power lunches, and “shock and awe,” but that does not work in
Pakistan or Afghanistan.
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